Emily McBay has been in practice 13 years and is licensed in Florida. Emily lists stress, Anxiety, relationship issues and family conflicts among 33 subjects on the BetterHelp roster.
Everything below is either quoted from Emily's own
BetterHelp listing, taken from public licensing records, or written by
Maker Therapy and labelled as such. Nothing here is an availability promise, a review, or a
rating.
13years in practice
33subjects listed
6approaches listed
01 · Who Emily works with
Emily works with stress, Anxiety, relationship issues and family conflicts
Emily lists 14 specialisms and 19 further focus areas. Specialisms are the subjects Emily chose to list first, which is the closest a listing
gets to “this is my actual practice”.
Specialisms
Stress, Anxiety
Relationship issues
Family conflicts
Parenting issues
Depression
Trauma and abuse
Intimacy-related issues
Anger management
Self esteem
Career difficulties
Coping with life changes
Coaching
Compassion fatigue
ADHD
Also experienced with
Attachment issues
Codependency
Commitment issues
Communication problems
Family problems
Fertility issues
Forgiveness
Infidelity
Isolation / loneliness
Jealousy
Life purpose
Midlife crisis
Mood disorders
Pregnancy and childbirth
Seasonal Affective Disorder (SAD)
Self-love
Women's issues
Workplace issues
Young adult issues
02 · In Emily's own words
What Emily says about the work
Reproduced in full and unedited - not summarised, not tightened, not rewritten in a house voice.
Hi! My name is Emily and my loves are my family, adventures, and travel. Oh yeah, throw Disney, animals, sports, and cooking in there as well!! A little bit about me, I am a Midwest girl now living in Florida and my original professional pursuit in life was Meteorology (yep weather ) but having lived all over the country and sharing experiences with so many people both personally and professionally, I realized that most of us are just trying to make it through the day. This in-turn formed another love....counseling.
I received my bachelor's degree from UMass and went-on to receive my Masters in Counseling/Psychology from Palm Beach Atlantic University with a concentration in Family and Forensics. I spent my early counseling years working with those in incarceration as well as providing individual counseling with both students and families at a local university, as well as a treatment center. I now work with a diverse population through a local non-profit. I am experienced in working with depression, anxiety, marital and family, parenting issues, as well as motivation and self-esteem to name a few. I have also worked extensively with care-giver issues, traumas, and addictions.
As a licensed mental health counselor, I utilize many therapeutic techniques , but mostly I come from a holistic, person-centered approach that is integrative and driven by you, because what you are struggling with is unique to YOU and there is no "one perfect therapy" that fits everyone! You are awesome just by visiting this site, that itself shows you want something to change. I am the right counselor for you if you are willing to try; things can change if you want it. I also have my limitations...I can't solve your problems, but we can work on goals together for change, I also can't give you the winning lottery numbers, or wave a magic wand that all your problems will immediately go away. But I will be your cheerleader, your support, and the person who is ready to take this step with you!!!
Emily McBay, on the BetterHelp listing · read 9 Oct 2026
03 · How Emily works
The 6 approaches Emily lists, in plain English
These are the clinical methods Emily lists. The descriptions are Maker Therapy's, not
Emily's - a general explanation of what each method is, so the list means something before
you have spoken to anybody. They are not a claim about how Emily runs a session.
Acceptance and Commitment TherapyACT
Rather than trying to argue a painful thought away, ACT works on loosening its grip and getting on with what matters to you anyway. Sessions spend real time naming your values, then building action around them while difficult feelings are still present.
Attachment-Based Therapy
Reads present-day relationship difficulty through the lens of how safety and closeness were learned early on. The therapeutic relationship itself is treated as part of the work, because it is where the pattern tends to show up first.
Client-Centred TherapyPerson-centred · Rogerian
The therapist does not steer toward a technique or a diagnosis. They offer sustained, non-judgemental attention and reflect back what they hear, on the premise that people find their own direction when they are genuinely listened to. Often what people mean by “someone who just gets it”.
Cognitive Behavioural TherapyCBT
Structured, present-focused work on the loop between what you think, how you feel and what you then do. Usually means noticing a thought pattern in the room, testing it against evidence, and practising something different between sessions. Among the most heavily researched talking therapies for depression and anxiety.
Dialectical Behaviour TherapyDBT
A structured skills-led adaptation of CBT built around holding two things at once: accepting yourself as you are and working to change. Teaches concrete skills for distress tolerance, emotion regulation and relationships. Developed for people whose feelings arrive at overwhelming intensity, and strongest-evidenced there.
Solution-Focused Brief TherapySFBT
Starts from where you want to end up rather than from how you got here. Sessions look for the times the problem is already smaller and work out what is different about those, so the number of sessions tends to be short and the work concrete.
04 · What happens next
From this page to a first session
Emily practises through BetterHelp, so the route in is BetterHelp's. This is that sequence,
written by Maker Therapy from the platform's published process - not a description of
Emily's own practice, and not a promise about how quickly anything happens.
A questionnaire, not a booking form
BetterHelp opens with a set of questions about what you are dealing with, what you want from
therapy, and any preferences on the therapist. You are not booking Emily at this point.
Naming Emily specifically
BetterHelp matches algorithmically by default, so asking for Emily is a step you have to
take. There is a field for requesting a specific therapist during sign-up, and you can switch
afterwards from your account. Starting from a link on this page does not by itself assign you to
Emily.
If the caseload is full
You will be offered somebody else rather than put on a waitlist. Worth knowing, because it is
easy to assume a match is the person you asked for.
The first conversation
A first session is typically history and orientation: what brought you, what has been tried,
what you want to be different. It is also where the questions in the next section belong.
If the fit is wrong
Changing therapist on BetterHelp does not need a reason. A first session that does not click is
common and is not a verdict on therapy. That option existing is the main practical difference
between a platform and a private practice.
05 · Before you commit
3 questions worth asking Emily
Built from what Emily actually lists, so they are answerable and specific rather than generic.
Maker Therapy's, not Emily's - Emily has not seen them and is under no obligation to answer
any of them.
“You list both Cognitive Behavioural Therapy and Attachment-Based Therapy. Which do you lean on with someone like me?”
Those two point in different directions - one structured and led by the therapist, the other led by you. The answer tells you what the sessions will actually feel like.
“How do you decide when someone is ready to work on a traumatic memory itself?”
Pacing is the biggest safety question in trauma work. A clear, unhurried answer here matters more than any credential.
“How do you handle the gap between sessions if something comes up?”
On BetterHelp this varies a great deal by therapist. Better to know the rhythm now than to discover it on a bad week.
06 · Practical details
Credentials and licensing
Credential
LMHC
Licensed in
Florida
Licence
FL LMHC MH16116
Licence number
MH16116
Licence expires
31 Mar 2027
NPI
1922618263
Years in practice
13
Gender
Female
Languages
English
International clients
Not accepted
Listed since
15 May 2026
07 · Provenance
Where every line on this page came from
Emily's name, credential, state, subjects, approaches and biography
are read from BetterHelp's therapist roster, which Maker Therapy re-reads once a day; this page reflects the reading taken on 9 Oct 2026. The licence number and NPI are cross-checked against public registers.
The plain-English method descriptions, the first-session walkthrough and the questions are
written by Maker Therapy and labelled as such wherever they appear.
Maker Therapy is not BetterHelp, does not take bookings, and has not met Emily. There are no reviews
or ratings on this page because we have no way to verify one. If you start therapy through a link here, we may be paid a commission - it does not change your price and it does not affect who appears here or in what order.
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